SEO Best Practices

I am a beginner in SEO, while goggling around for SEO best practices I came across various dos and donts which I have listed below as Tips for beginners like me, also I will be updating these as I go on learning further.

  • SEO isnt a one-time event.SEO requires a long-term outlook and commitment.
  • Content is king, so be sure to have good, well-written and unique content that will focus on your primary keyword or keyword phrase.
  • The current trend for site navigation is using jquery/java script menus, be sure to put text links somewhere on the page for the spiders to follow.
  • Be sure you have a unique, keyword focused Title tag on every page of your site.
  • if you are not a famous/major brand or company your business name will probably get few searches so if you want to include your company/business name in the keywords list put it at the end.
  • Add new, useful content to your pages on a regular basis. Content freshness adds relevancy to your site in the eyes of the search engines.
  • Have web analytics in place at the start so you can track whats working and whats not.
  • Include a site map page. Spiders cant index pages that cant be crawled. A site map will help spiders find all the important pages on your site,
  • Use your keywords as anchor text when linking internally. Anchor text helps tells spiders what the linked-to page is about. 
  • Make your URLs more search-engine-friendly by naming them with clear keywords.
  • Avoid Flash animation or use of frames they might look pretty, but it does nothing for your SEO
  • Focus on search phrases, not single keywords, and put your location in your text.
  • Use keywords and keyword phrases appropriately in text links, image ALT attributes
  • For sites whose content doesnt get updated frequently, writing blogs is a good solution for them as search spiders like fresh text.